In today’s digital world, customer feedback and user-generated content are crucial for any business to build consumer trust and purchase decisions. Every business has different needs, and brands need different solutions to cater to these needs.
Bazaarvoice is a platform that helps brands collect and publish authentic user-generated content from their customers. Its features include social media review management, influencer outreach, in-depth analytics, etc. Consumers check these authentic shopper content – like eCommerce product reviews, Q&A, images, and video – to make informed purchasing decisions.
However, there are some strong reasons, such as cost, complex nature, etc., to explore Bazaarvoice Alternatives in 2024. Whether you are a small business owner or have a big brand, we have selected some key players for you in the field. Let’s explore them through this blog and find out the top Bazaarvoice alternatives to try:
Why do Bazaarvoice Users Seek Alternatives?
Bazaarvoice is undoubtedly one of the most excellent user-generated content platforms, but users still look for Bazaarvoice alternative options. Here’s why:
1. Very Costly
Bazaarvoice’s pricing policy is quite expensive compared to others. Many small brands and business owners need help finding it. Also, Bazaarvoice has many additional charges other than its price, which makes this platform expensive. Hence, users opt for alternative options with flexible pricing options.
2. Not Good for Customer Retention
Bazaarvoice focuses on two significant aspects: Customer acquisition and customer retention. Customer acquisition is the process of boarding in new customers or clients for any business. In contrast, customer retention is the ability to retain existing customers engaged for a long period so that they keep paying for their products.
Every business has these goals in mind while doing business, but if your business goal is customer retention, then Bazaarvoice is not a good option. Plenty of tools available in the market with advanced features to align with your business repetition goal.
3. Difficult to Use
Many users find the Bazaarvoice interface complex and unfriendly. They also have difficulty aligning with the complex structure of the backend interface.
4. Complex Pricing Structure
Many options are available at Bazaarvoice for pricing, but they are not specified properly. Without a meeting or a call to support, it is difficult to understand the complex pricing structure of this platform.
List of Bazaarvoice Alternatives
Here are some of the top Bazaarvoice alternatives for you to consider:
1. Tagshop
Tagshop is a shoppable UGC and visual shopping platform that utilizes the power of user-generated content to help e-commerce businesses effectively.
Using this perfect Bazaarvoice alternative, ecommerce brands can curate shoppable feeds by aggregating content from various social media platforms using advanced AI features.
Featuring authentic user-generated content on e-commerce platforms can help drive better sales and conversions.
Customers will trust your brand and be assured they are making a trusted purchase. Many global e-commerce brands are using Tagshop to grow their brand and increase their conversions to the next level. Taghop also provided smooth integration with various CMS platforms without much hassle. Let’s look into some of the critical features of Tagshop:
Key Features:-
- Advanced AI-Filters
- Product Page UGC Galleries
- Content Creation & Management
- Collect UGC/Feedback with SnapUp
- Easily Get UGC Rights
- Product Hotspot & Tagging
- Shop The Look Galleries
- Product Catalogue Management
- Advance Content Moderation
- Publish on any CMS platform
- Create an Insta Shop with Shopon.Bio
- Google Analytics & UTM Tracking
2. Tagbox
Tagbox is another popular Bazaarvoice alternative that serves user-generated content for brands that collect UGC through different channels like e-mails, displays, website widgets, etc. You can easily curate and display a feed on your preferred marketing channel using Tagbox. It has advanced AI moderation features with ample themes and layout options. Here are some of the top features that Tagbox provides:
- Easy integration on CMS platforms
- Themes and advanced customization options
- Review Hub feature to collect customer reviews directly
- Moderation option to hide or remove irrelevant content
- Autopilot feature to remove irrelevant posts without manual work
- Easily get UGC rights
- Easy asset management to manage all visual assets in one place
- In-depth analytics and monitoring
- Smooth API integration
- Influencer outreach to collect UGC smoothly
3. Yotpo
Yotpo is a cloud-based content marketing platform that helps e-commerce brands collect customer photos, visual reviews, feedback, and Q&A to increase traffic, build social proof, and drive sales. This affordable Bazaarvoice alternative has partnered with Google, Facebook, and Shopify. It leverages its UGC across every marketing channel and enhances customer experience to increase on-site conversion. Some of the critical features of Yotpo include:
- Collect Google reviews by text messages and email requests.
- 2-in-2 review requests
- Loyalty & referral programs
- Coupon incentives
- Migrate existing review
4. PowerReviews
PowerReviews works with many global brands and retailers to collect and display user-generated content through ratings, reviews & visual UGC content to improve user’s buying journeys. It is one of the best alternatives to Bazaarvoice as it has powerful analytics tools to track in-depth metrics. Some of the prominent features of this platform include:
- Customizable Displays
- Powerful analytics & reporting
- Smooth Q&A functionality
- Product Sampling
- Social Curation
5. Feefo
Feefo is the leading customer positive review and feedback management platform that authorizes businesses to collect, analyze, and showcase verified customer reviews & ratings. It can aggregate your reviews from various platforms and utilize them on different marketing touchpoints. Here are some of its key features:
- Collect & Display Reviews
- Moderation features
- Easy integrations
- Respond to reviews
- Powerful content insights
6. Tintup
TintUp is a popular platform for brands that want to showcase authentic user-generated content on their websites, social media accounts, and digital screens. This brand inspires, collects, and manages user-generated content, allowing you to connect with your audience effortlessly. It is also one of the best alternatives to Bazaarvoice that you can trust. Here are some of the key features of this platform:
- UGC Creator & influencer marketing
- Ratings & Reviews
- Social Commerce
- Personalization options
- Product Sampling
7. Emplifi
Emplifi is a customer experience platform that provides digital customer experiences through social media marketing, e-commerce, and customer care. More than 20,000 global brands trust this platform. Some of the top solutions that Emplifi provides include advanced analytics and AI, an easy-to-use interface, up-to-date benchmarks, and much more. Emplifi helps boost efficiency, increase revenue, and scale your social media much better. Let’s look into some of the features of this platform:
- Social Media Managament
- Report customization
- Report exporting
- Social Analytics
- Content and Collaborations
- Easy UCG permissions
- Data management & analysis
- Collection Channels
- Shoppable content
8. Dash Hudson
Dash Hudson is a social media management platform that helps brands reach their goals and develop their social channels. It has sophisticated cross-channel insights and workflow tools that help brands drive consistent results. We have put this tool on the Bazaarvoice alternative list because this tool provides various features such as performance predictions, social analytics and monitoring, content segmentation, campaign reporting, etc. It is used by marketing professionals, social media managers, brand managers, digital marketing agencies, and businesses in the retail and e-commerce industries. Here are some of the best features of this brand:
- Vision AI-powered creative intelligence.
- Competitor insights and benchmarking
- UGC and content rights
- On-site UGC and product pages
- Community insights
- Easy third-party integration
- Onboarding, training, and support
- Multi-brand asset management
9. Meltwater
Meltwater is a media intelligence, brand management, and social listening platform that offers robust influencer marketing capabilities. It empowers brands with solutions for media, social, consumer, and sales intelligence. Let’s look into some of the critical features of meltwater:
- Influencer discovery and management
- Campaign management
- ROI measurement
- Improved media database
- Enhances PR insights and reports
- Earned media dashboards
- AI insight explainer
- Salesforce integration
- Improved UGC management
- Unified enterprise dashboard
- Content clusters
10. Upfluence
Uplfluence is an influencer marketing platform that helps businesses find collaborators for their branding on platforms such as Amazon, Instagram, TikTok, Pinterest, YouTube etc. It also offers tools for influencer discovery, campaign management, analytics, and campaign performance tracking. Some of the best features of this platform include:
- Affiliate and sales tracking
- Influencer marketplace
- In-depth reporting and analytics
- Blogger Database
- Campaign Analytics
- User Generated Content Management
- Data importing and Exporting tools
Conclusion
As we conclude this conversation, we hope this blog has helped you find the best Bazaarvoice alternatives. However, you need to keep in mind the goals and objectives of your business to select the best one for you. Each platform discussed in this article offers unique features and strengths catering to your business needs and wants. Each platform provides a solution for your brand, from Tagbox AI moderation features to Tagshop influencer insights. Ultimately, the key is to select a solution that meets your business needs and helps grow your business with the power of UGC.
