12 Essential AI Explainer Video Generators In 2025

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An explainer video can be a great help for your customers to understand your service or product. Just as it helps customers understand your brand, it also helps your business connect with its audience. However, explainer videos are not limited to businesses; they are also helpful for educators and creators.

Hence, we have AI explainer video generators that make it easy to create such videos. With various tools available on the market, it can be challenging to select the most suitable one. Hence, for your convenience, we have prepared a list of top-rated AI explainer video generator tools that are highly effective and easy to use.

Why AI Explainer Video Generators Are Game-Changers

AI explainer video tools are like having a video production team at a click. They utilize artificial intelligence in converting ideas, or prompts provided by you, and turn them into polished videos.

These AI explainer video makers feature animations, voiceovers, and visuals to make videos more engaging and informative at the same time. They’re fast, affordable, and ease your task to create explainer videos for product demos, tutorials, or simply create social media hype.

Want to supercharge your social media engagement and reach? Explore the top AI tools for social media marketing.

What to Look for in an AI Explainer Video Generator

Selecting the right AI explainer video software can do wonders for you. To pick a perfect tool for you, consider these reasons.

1. Ease Of Use

One should look for a tool that is easy to use. You don’t want to give time to a tool that is difficult to understand, as it will take up your efforts and time. A straightforward interface with drag-and-drop functionality or simple prompts saves time, especially for beginners.

2. Scripting Capabilities

We can all agree that writing a script requires skill and effort. Therefore, look for an AI explainer video generator that offers scripting capabilities. Various tools can convert your texts or URLs into a script, while there are some that are capable of both.

3. Customization Options

You need to have your touch in your videos. Look for flexibility in choosing characters, scenes, colors, and voiceovers to align the video with your brand identity. You can find ample tools that provide you with a wide range of avatars to choose from and make your desired customizations.

4. Stock Media Libraries

Considering that you can have various videos to make, you need AI Explainer Video makers that provide you with access to royalty-free images, videos, and music. It reduces the hassle of sourcing assets, saving you time and money.

A wide range of options also allows you to reduce monotony from your videos, as you have various other footage and measures to showcase your content.

5. Pricing and Plans

Free trials or affordable plans make testing easier, while premium features should justify their cost. Keep track of the budget you can allocate for the tool. But keep in mind that while the purpose is to save money, don’t compromise on quality. Often, tools justify their high cost with the features they provide.

5. Export Quality

Audiences now have gadgets that can play high-definition videos. Look for AI explainer video generators that allow you to generate High-definition (HD or 4K) outputs and versatile formats. High-quality videos make your content look smart and also help in forming a brand identity. 

The 12 Best AI Explainer Video Generators

With the criteria discussed above, let’s explore some of the best AI explainer video generators. You can also learn about the pros and cons of each tool, which will help you make an informed decision.

1. Tagshop

Tagshop is a popular choice of marketers for making branded and engaging explainer videos. The tool is easy to use and offers various features that help you create an engaging and informative explainer video.

With a vast array of AI avatars and language options, you can create videos for a broad audience, transcending geographical boundaries. 

Key Features:

• Text-to-video and URL-to-video conversion for transforming product descriptions or scripts into engaging videos.
• Provides various customizable templates. 
• Integrates with social media platforms.
• Extensive library of royalty-free stock visuals, including images and videos.
• Analytics dashboard to track video performance and engagement.
• 24+ language compatibility.
• Multiple alternatives for the content, so you can pick one that suits you best.

Pros:

• User-friendly interface that requires minimal learning, ideal for non-technical users.
• Seamless Shopify integration streamlines video creation for e-commerce.
• Fast setup, allowing marketing videos to be produced in under 10 minutes.
• Templates are highly customizable, ensuring brand-specific outputs.

Cons:

• The free plan includes watermarks, which may deter professional use.
• Advanced features, like analytics and premium templates, require a paid subscription.

Pricing: Free plan available with basic features; paid plans start at $23/month. 

2. Synthesia

Synthesia is a known name for making explainer videos featuring lifelike AI avatars. Businesses and marketers use this tool for making corporate training, product demos, or customer onboarding videos.

Its ability to generate realistic human-like presenters in multiple languages has made it a favorite for global businesses. Using this tool, you can also convert PowerPoint slides into engaging videos, helping you to streamline corporate workflows.

Key Features:

• Over 230 AI avatars with realistic lip-syncing and expressions.
• Support for 140+ languages for voiceovers and subtitles.
• Text-to-speech with natural-sounding voices.
• PowerPoint-to-video conversion for quick presentation repurposing.
• Custom branding options for logos and colors.

Pros:

• High-quality avatar rendering creates professional, polished videos.
• Fast rendering speeds, often delivering videos in minutes.
• Multilingual support caters to international audiences.
• PowerPoint integration saves time for corporate users.

Cons:

• Limited avatar customization, restricting unique character design.
• Higher pricing compared to some competitors, which may deter startups.
• Advanced features like custom avatars require premium plans.

Pricing: Starts at $22/month with a free trial. 

3. InVideo

InVideo offers a versatile, all-in-one platform for crafting explainer videos. It is a well-suited tool for social media and marketing campaigns. Its AI-driven features allow users to input a prompt or script and generate a video in under a minute.

With this tool, you have access to thousands of templates and stock media, helping you with variations for explainer videos. 

Key Features:

• Text-to-video creation from prompts or scripts.
• Over 2800 customizable templates for various industries.
• AI-generated voiceovers in multiple accents and tones.
• Integration with iStock for premium stock footage and images.
• Mobile app for editing and publishing from smartphones.

Pros:

• Lightning-fast video creation, ideal for tight deadlines.
• An extensive template library suits diverse use cases, from ads to tutorials.
• Mobile app enables flexible editing for busy creators.
• Affordable pricing for small businesses and freelancers.

Cons:

• The free plan includes watermarks, limiting professional use.
• Some templates feel generic, requiring extra customization.
• Advanced editing features may overwhelm beginners.

Pricing: Free plan available; paid plans start at $15/month.

4. Pictory

Pictory excels at transforming written content like prompts, scripts, or articles into engaging explainer videos. With such ease in making videos, it is a top choice for marketers and content creators.

Its AI-driven platform automatically extracts key points from text and pairs them with visuals, captions, and voiceovers, generating an engaging video.

Key Features:

• Blog-to-video conversion for repurposing written content.
• Auto-captioning for accessibility and social media compliance.
• AI voiceovers with customizable tones and accents.
• Branded templates for consistent video aesthetics.
• Stock media library for visuals and background music.

Pros:

• Incredibly easy to use, even for those new to video creation.
• Excellent for repurposing blogs or scripts into videos quickly.
• Auto-captioning saves time and improves accessibility.
• Affordable pricing for content-heavy businesses.

Cons:

• Limited animation styles, which may feel repetitive.
• The free plan is basic, with restricted features and watermarks.
• Less suited for complex, animation-heavy videos.

Pricing:

• Free plan available; paid plans start at $19/month.

5. Lumen5

Lumen5 is an expert in converting articles, blogs, or presentations into slideshow-style explainer videos. Businesses and marketers use this tool to make videos that are suitable for social media platforms.

Its AI-driven approach suggests scripts and matches visuals to text, making it a great fit for quick, shareable content.

Key Features:

• Blog-to-video conversion for repurposing written content.
• Extensive stock media library with images and videos.
• AI-generated script suggestions for faster content creation.
• Customizable templates for branding and style.
• Social media optimization for platforms like Instagram and LinkedIn.

Pros:

• Beginner-friendly interface, perfect for non-designers.
• Fast processing for quick turnaround on social media content.
• Strong stock media library reduces the need for external assets.
• Templates optimized for social media formats.

Cons:

• Limited control over animations restricts creative freedom.
• Premium features, like 4K exports, require expensive plans.
• Less suited for complex, narrative-driven videos.

Pricing: Free plan available; paid plans start at $19/month. 

6. Steve AI

Steve AI is a budget-friendly platform that primarily focuses on generating animated explainer videos. The tool is ideal for startups and small businesses. Its AI-driven features simplify the creation of cartoon-style videos for marketing, education, or social media campaigns.

Key Features:

• Text-to-video conversion for scripts or prompts.
• Animated characters with customizable styles.
• Multi-language support for voiceovers and captions.
• Pre-designed templates for quick video creation.
• Social media integration for easy sharing.

Pros:

• Affordable pricing, accessible for small budgets.
• Fun, cartoon-style animations appeal to diverse audiences.
• Quick setup for fast video production.
• Multi-language support for global reach.

Cons:

• Smaller template library compared to competitors like InVideo.
• Limited advanced editing features for complex projects.
• Less polished outputs compared to avatar-based tools.

Pricing: Starts at $15/month. 

7. Descript

Descript combines AI-driven video editing with explainer video capabilities, offering a unique text-based editing system. This platform is perfect for video and podcast creators looking to streamline their editing and content creation tools all in one place. It helps you produce high-quality content more efficiently.

Key Features:

• AI voice cloning for custom voiceovers.
• Text-based video editing, where editing the script edits the video.
• Stock media integration for visuals and music.
• Screen recording and transcription features.
• Collaboration tools for team projects.

Pros:

• Innovative text-based editing simplifies video production.
• AI voice cloning creates realistic, custom voiceovers.
• Great for podcasters transitioning to video content.
• Affordable pricing for multi-purpose use.

Cons:

• Steeper learning curve for video-specific features.
• Less focused on animations compared to other tools.
• Advanced features require familiarity with the platform.

Pricing: Free plan available; paid plans start at $12/month.

8. Simpleshow

Simpleshow specializes in creating clean, minimalist explainer videos with AI-driven storytelling, ideal for conveying straightforward messages in educational or corporate settings. Its simplified approach prioritizes clarity and ease of use.

Key Features:

• AI script generator for creating concise narratives.
• Minimalist animated visuals with cartoon-style graphics.
• User-friendly platform for quick video creation.
• Customizable templates for branding.
• Voiceover options in multiple languages.

Pros:

• Ideal for clear, simple messages with minimal complexity.
• Fast turnaround for time-sensitive projects.
• Easy-to-use interface, great for beginners.
• High-quality, professional-looking outputs.

Cons:

• Limited to cartoon-style animations, reducing versatility.
• Higher pricing compared to similar tools.
• Less suited for dynamic, complex videos.

Pricing: Starts at $129/year.

9. Elai.io

Elai.io provides AI avatars and multilingual explainer videos. The video caters to global businesses that need localized content. Its screencast integration and customizable avatars make it versatile for training and marketing videos.

Key Features:

• Support for 75+ languages for voiceovers and subtitles.
• Customizable AI avatars with realistic movements.
• Screencast integration for tutorials or demos.
• Text-to-video conversion for scripts or URLs.
• Custom branding options for logos and colors.

Pros:

• Strong multilingual support for international audiences.
• Easy avatar customization for brand consistency.
• The screencast feature enhances tutorial videos.
• User-friendly interface for quick setup.

Cons:

• Slower rendering times for complex, high-resolution videos.
• Limited animation variety compared to animation-focused tools.
• Premium features require higher-tier plans.

Pricing: Free plan available; paid plans start at $23/month.

10. Imagine Explainers

Imagine Explainers is another effective AI explainer video generator that offers ease in creating animated explainer videos without hampering storytelling. It’s designed for businesses and educators who prioritize narrative-driven content.

Key Features:

• AI-driven animations for engaging visuals.
• Customizable templates for branding and style.
• Voiceover options with multiple accents and tones.
• Text-to-video conversion for scripts or prompts.
• Stock media library for visuals and music.

Pros:

• Clean, professional design ideal for storytelling.
• Easy-to-use platform for quick video creation.
• Affordable pricing for small businesses.
• High-quality animations for engaging outputs.

Cons:

• Fewer advanced features compared to competitors like Synthesia.
• Limited template variety for diverse use cases.
• Less suited for avatar-based videos.

Pricing: Starts at $19/month. 

11. Veed

Veed offers a user-friendly platform for creating explainer videos featuring AI avatars and intuitive editing tools, specifically designed for social media content creators. Its simplicity makes it a favorite for quick, shareable videos.

Key Features:

• AI avatars for realistic video presentations.
• Auto-subtitles for accessibility and social media.
• Customizable templates for branding and style.
• Text-to-video conversion for prompts or scripts.
• Integration with stock media libraries.

Pros:

• Fast and intuitive interface, ideal for beginners.
• Auto-subtitles streamline social media compliance.
• Affordable pricing for small creators and businesses.
• Optimized for short-form content like Instagram Reels.

Cons:

• Limited advanced editing tools for complex projects.
• The free plan includes watermarks, limiting professional use.
• Less suited for long-form or corporate videos.

Pricing: Free plan available; paid plans start at $12/month..

12. Vmake

VMake is a new tool compared to the other tools in the list. The tool creates social media-ready explainer videos, targeting creators focused on platforms like TikTok and Instagram. Its AI-driven animations and captions make it ideal for short, engaging content.

Key Features:

• AI-powered animations for dynamic visuals.
• Multilingual captions for global accessibility.
• Customizable styles for branding consistency.
• Text-to-video conversion for quick content creation.
• Social media optimization for sharing.

Pros:

• Lightning-fast rendering for quick turnarounds.
• Ideal for short-form, trendy social media videos.
• Affordable pricing, great for small creators.
• Multilingual captions enhance accessibility.

Cons:

• Limited advanced editing features for complex videos.
• Smaller feature set compared to established tools.
• The free plan has restrictions and watermarks.

Pricing: Free plan available; paid plans start at $9.99/month. 

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Conclusion

AI explainer video generators have revolutionized video creation, making it accessible, fast, and cost-effective for businesses and creators.

As AI technology advances, these platforms will only become more powerful, opening new possibilities for creative storytelling. Start experimenting with these tools to craft videos that captivate and inform.