Creating high-performing Facebook ads has its own set of challenges. From high budgets to production costs, it leaves marketers frustrated. On the other hand, using user-generated content for Facebook helps in resolving these challenges because of the trust it brings.
However, constantly sourcing UGC from real users and creators is a big hassle, quite expensive, and time-consuming. That’s where AI UGC steps in. With the right tools, you can create UGC style ai Facebook ads quickly and affordably with cutting-edge AI technology. Wanna know more?
Read this blog on how to create UGC Facebook ads and scale your content growth.
What are UGC Facebook Ads?
UGC is user-generated content where actual content is created by your trusted customers rather than a brand. This UGC can be customer reviews, testimonials, unboxing videos, or anything related to your brand. Now, when you use this UGC to run a Facebook ad campaign, it is known as UGC Facebook ads.
UGC Facebook ads perform well as compared to branded ads because of their authenticity, relatability, and trust. Viewers trust more when they are able to relate how a brand’s product is used and liked by others. In fact, consumers find UGC 9.8x more impactful than influencers.
Why Use AI to Create UGC Facebook Ads?
Here are the top reasons why you should not ignore the power of AI for your next UGC Facebook ads:
1. Speed and Scalability
Ever get a brilliant content idea but get stuck waiting for content? With AI-powered creation of UGC Facebook ads, you can scale your content quickly, without any creator delays. AI UGC ads will help to create bulk content with 2x speed so that you can launch Facebook ads quickly, test more ads, and scale your brand ad campaigns.
2. Cost Effective
Traditional UGC is expensive, and nobody needs it. When you leverage AI UGC Facebook ads, you can create around 25 UGC videos at the cost of a single UGC creator. So, you can spend more on your ad campaigns and get high-quality UGC videos via AI at a fraction of the cost. `
3. Personalization
AI isn’t just fast, it’s smart. It automatically analyzes your target audience and personalizes each ad. Additionally, brands can customize their AI avatars, voices, and languages, which can make it more effective in reaching a wider audience. This helps you craft that perfect ad campaign, boosting engagement.
4. Consistency
AI helps you to be consistent with your content marketing by giving endless variations of your UGC ads without fail. You can easily create bulk content, try different styles, scripts, and more, too, in high quality, and elevate your brand as a whole.
Types of AI-Powered UGC Ads You Can Create
Now that you know the importance of AI UGC ads, let’s understand the types of AI-powered UGC ads that you create.
1. AI-generated Product Reviews or Testimonials
AI can easily generate high-quality product reviews and testimonials as per your brand’s style. This type of AI UGC ad allows you to tailor the avatars, their voiceovers, languages, and more so that they look, feel, and sell like real humans. You can highlight product features, benefits, pain points that the product solves, and more in your AI UGC video and reach a larger audience. This type of AI UGC ad helps in grabbing users’ attention and boosting engagement without relying on actual customers for the review.
2. Unboxing-Style Videos Using Avatars
Unboxing style videos are one of the most creative formats on social media, and AI avatars can recreate them in just a few minutes, just like real creators. All you have to do is give a script, choose the avatar, and edit the generated video. This type of AI UGC ad format taps into the curiosity and helps viewers imagine the product in real.
3. Problem-Solution or Before-and-After Storylines
This type of AI UGC video focuses more on highlighting the results and transformation. You can script your video presenting a relatable problem and giving a solution that your products solve, just like real influencers. Similarly, you can do this for before-and-after transformation, which can give clear results and a solution for your products.
4. AI-Generated Image Ad
You can easily generate image ads for your next Facebook ad campaign using AI. You can easily generate visuals for your ad by giving AI tools the input, like product details, brand details, and more. This allows marketers to produce high-quality image ads in different formats.
Steps to Create UGC Facebook Ads Using Tagshop AI
Tagshop ai is an evolving AI UGC platform that gives powerful video ads using hyper-realistic AI Avatars. To create UGC Facebook ads for you, go through these steps:
Step 1 – Choose an AI UGC Video Generator Tool
Log in or sign up to Tagshop
Step 2 – Input Source Content or Product URL
Now, in the URL section, paste the product URL of the product you want to create a Facebook AI for. The AI will analyze the key information from the URL, such as product benefits, positive testimonials, and visuals, and create a compelling ad from it.
Step 3 – Customize Video with AI Avatars or Voiceovers
The next step is to choose your AI avatars that match perfectly with your brand. Also, choose your voice tone as friendly, expert, or normal, and select the language in which you want to run your Facebook ad campaign.
Step 4 – Add Branding Elements
Now, customize your AI UGC video ad by adding brand elements such as brand logos, colors, fonts, and more.
Step 5 – Export Video for Facebook Ads
Lastly, after making all the edits and optimizations, export your video and get started with your Facebook ads campaign.
Best Practices for UGC Facebook Ads
Here are some of the best practices that you have to keep in mind while running UGC Facebook ads using AI:
1. Keep It Short
Let’s be honest, nobody has the time to watch long ads, so it is advised to keep your UGC Facebook ads to a minimum.
With attention spans getting shorter day by day, focus on delivering your message quickly and clearly. Keep it maximum for 15 to 20 seconds, use creative visuals, and minimum text to make every second count.
2. Focus On Storytelling, Not Selling
A good story sparks emotion, creates a connection, and most importantly, it sells. Hence, it is important to focus on storytelling in your UGC Facebook ads, not selling (it will follow). It will transform your Facebook UGC ads into a memorable experience for the viewers, boosting your conversions and engagement.
3. Start Strong — Hook In The First 3 Seconds
Our brains pay attention to anything that confirms our identity. When someone calls you with your job role or tells you their exact problems, we can’t help but listen.
That’s why it is important to start strong in the first 3 seconds. It helps to retain viewers and enhance your views. With a hook, there are other factors that matter, such as eye-catching visuals, relatable content, incorporating branded elements, captivating sounds, etc.
4. Use Real Customer Language or Reviews
Although AI UGC ads are relevant, they are only effective when used wisely. Purely AI voiceovers will not work; to make it in action, try to use real customer language or real reviews to formulate your voiceovers.
For example, give a prompt to AI to create a UGC Video ad for a customer who likes our products and share their viewpoints in your Facebook ad diplomatically with AI. This will eventually help in building trust and enhancing your brand awareness.
5. Test Multiple Variants for Different Audience Segments
Testing multiple variants of your Facebook UGC ads for different audience segments is one of the best ways to boost conversions. There is a varied audience on social media platforms like Facebook, and what works for one might not work for another.
Use A/B testing to test out the new creatives and ad copies to understand the preferences of the audience and get the best results.
Conclusion
Now that you are aware of how to create UGC Facebook ads with AI, it’s time to implement it in your Facebook ad campaign strategy to get maximum results. Facebook UGC ads will not only help you boost your conversions but will also help enhance the reach of your campaign without any content delays.
If you are looking for a tool that can help you create AI video ads with realistic AI Avatars, then try Tagshop. With advanced lip-syncing technology and bulk content creation capabilities, the platform will help you scale your online presence. Try today and see the difference.
