Shoppable Videos – The Future of E-commerce Businesses

Reading Time: 12 minutes Content consumption has its phases. Not too long ago, images were the dominant format of content, taking over textual content.  However, as the e-commerce space continues to welcome new changes, video content, particularly shoppable videos, has risen and is set to become the most transactional form of content.   Interestingly, studies show that over 91% of […]

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