Everything About Shoppable Content With 12 Best Examples

Reading Time: 3 minutes Shopping as an idea and practice has seen major transitions over the years. Commerce businesses brought various inventions to make shopping more exciting, engaging, and seamless for the consumers.  Starting from offline commerce to ecommerce and now the biggest shift: Shoppable Content or Shoppable Posts.  Shoppable content is a discovery that has emerged as a […]

3 minute read

Visual Reviews For E-commerce: A Complete Guide

Reading Time: 6 minutes Marketing with visual reviews is a powerful way to cut through the content clutter, reach online shoppers and build brand awareness.  And when this power is combined with customer reviews, the impact manifolds. Visual customer reviews can create social proof, enhance brand awareness, inculcate buying inspiration, and ultimately boost sales.  According to research by The […]

8 minute read

Shoppable UGC For Fashion Marketing: A Guide To Increase Your Brand Trust & Sales

Reading Time: 7 minutes Why is user-generated content so important for fashion marketing now? Why do global fashion brands incorporate UGC in their campaigns or user shopping journey?  If you were to find the best fit for leveraging consumer generated content, then it would be for the fashion industry, especially when the social commerce & visual marketing ecosystem is […]

9 minute read