Reading Time: 8 minutesUser-generated content has become a game changer for brands; however, not all UGC platforms deliver the seamless experience marketers need. While Insense is a popular choice, many users on G2 have pointed out challenges, including creator issues, high costs, messaging inconsistencies, and the time-consuming nature of managing campaigns. If you are struggling with the same […]
10 minute read
Reading Time: 9 minutesUser-generated content highly impacts purchasing decisions and has now become an essential weapon in the marketing arsenal. It certainly has changed business marketing scenarios and continues to impact marketing significantly. Utilizing UGC for your business is undoubtedly the smartest choice you can make for your brand to gain the needed recognition and reputation. This blog […]
12 minute read
Reading Time: 10 minutesTom Fishburne, the founder of Marketoonist and a famous marketer, once said, “The best marketing doesn’t feel like marketing.” User-generated content videos, made by customers and brand advocates, are one such marketing strategy. They provide authentic and humanized brand perspectives that traditional advertising lacks. According to a study, 43% of people prefer content generated by […]
14 minute read
Reading Time: 9 minutesIn 2023, Gymshark saw a massive surge in engagement when fitness influencers and everyday users shared workout videos featuring Gymshark apparel. The brand’s community-driven approach led to a 60% increase in online sales within a few months. Similarly, in 2020, Catrice Cosmetics reported an increase in sales within weeks after a YouTube video from Dutch […]
13 minute read
Reading Time: 7 minutesThanks to the internet, information and convenience are now within reach. Whether you want to learn about the Roman Empire or book a ticket for a Coldplay concert, the answer and opportunity are just a click away. This ease also brings comfort to consumers. Reviews provide the convenience of making decisions based on ratings and […]
8 minute read
Reading Time: 9 minutesTake a moment and think about the last time you scrolled through your social media feed. Did you find someone posting about their favorite product, a travel destination, or a restaurant experience? That’s UGC in action. User-generated content (UGC) has become a prime marketing weapon for businesses, opening the door for them to connect with […]
11 minute read
Reading Time: 8 minutesOne can estimate the impact of UGC with this study, which shows that 93% of consumers find UGC very helpful when making a purchasing decision. Another study shows that by 2033, it is estimated that about 78% of content online will be all UGC. You have landed at the right place if you are new […]
11 minute read
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