Top eCommerce Trends to Watch Out For In 2023 (+Industry Insights)

Reading Time: 7 minutes The global e-commerce market size reached US$ 16.6 Trillion in 2022. Moving forward, predictions for the market are to reach US$ 70.9 Trillion by 2028, indicating a growth rate (CAGR) of 27.43% during 2023-2028. Internet penetration coupled with the growing prominence of hassle-free shopping experiences is the key driving factor to the expansion of the […]

9 minute read

Shoppable Instagram Complete Guide For eCommerce Brands & Businesses

Reading Time: 6 minutes Shoppable Instagram has become the ultimate destination for eCommerce brands to target and achieve sales. 70% of the shoppers turn to the platform for finding their inspiration to purchase and nearly half of the people surveyed by Facebook, use Instagram to shop weekly; showcasing the potential that the platform has to meet customers right where […]

7 minute read

Word of Mouth Marketing: A Guide To Build WOM Marketing Strategy

Reading Time: 10 minutes Consumers have always valued opinions expressed directly to them. But, over the years the consumer-to-consumer channels of communication have changed. It is now more online and businesses can drive sales and revenue by spreading the word about their products. Implementing a word of mouth marketing strategy can help you attract, engage and convert customers in […]

13 minute read

How To Add Shoppable Instagram Feed On Magento Website?

Reading Time: 6 minutes Bringing content generated on Instagram is a whole new way to sell. Shoppers today look out for the content generated on the platform to find their inspiration to purchase. Integration of a shoppable Instagram feed into your Magento storefront can multiply conversions! According to statistics, 81% of people use Instagram to research products and services, […]

6 minute read

Grow Sales With Shoppable UGC For Consumer Electronics Brands; Here’s How?

Reading Time: 5 minutes If you want to outpace your competition and win over new users, improving customer experience is non-negotiable. Providing consumer electronics buyers with informative content at every stage of their journey, from product discovery to purchase, plays an important role.  Primarily, consumer product shoppers seek to know about the product in action. Feature experience-based content created […]

6 minute read

How A UGC Software Can Help You In Managing User-Generated Content For The Best Results

Reading Time: 4 minutes Consumer behavior plays a big role in business. What your target audience does and connects with should play a significant factor in the strategies and tactics your business uses to generate more sales and results for the company. That being said, one trend that has been undeniably effective is the use of user-generated content or […]

5 minute read

TrailFx Drives Sales & Inspiration With Shoppable UGC

Reading Time: 4 minutes User-generated content is an emerging marketing trend across all industries be it fashion, retail, travel, hospitality, or automobile or any other.  Brands like TrailFx are looking to humanize their brand by activating the voices of their customers, who are the real brand advocates. These advocates highlight the brand identity, credibility, authenticity, and value perfectly by […]

4 minute read